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Sport Management
Haryana Masters Athlete Association(HMAA) Sprints towards Success
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About HMAA
Haryana Masters Athlete Association (HMAA) is dedicated to fostering a vibrant sporting community for veteran athletes across Haryana.
Challenges: Uneven Track and Field
HMAA faced hurdles in athlete management and event organization:
- Limited Athlete Management: A lack of a centralized platform hampered athlete registration, event visibility, and participation.
- Opaque Communication: Inefficient information flow led to confusion among athletes regarding available events.
- Sponsorship Management Challenges: HMAA lacked tools to effectively attract and manage sponsorships for their events.
The KoreCent Solution: A Feature-Rich Platform for All Stakeholders
KoreCent developed a comprehensive platform to address HMAA's critical needs:
- Streamlined Athlete Registration: A user-friendly portal facilitated easy athlete sign-up and event application based on age and gender categories. A limit of three events per athlete ensured fair participation distribution.
- Enhanced Event Visibility: Athletes gained access to a centralized platform showcasing all upcoming championships, fostering transparency and informed participation.
- Effective Sponsorship Management: The platform provided HMAA with a suite of tools to attract and manage sponsors. Customizable sponsorship packages offered brand recognition through platform advertising, catering to diverse sponsor needs.
- Real-Time Results Tracking: Real-time updates on event results kept athletes, organizers, and sponsors informed about competition progress.
- Performance History Tracking: Athletes could view their performance history across multiple events, empowering self-assessment and progress monitoring.
- Comprehensive Content Management: A user-friendly content management system allowed HMAA to seamlessly update event schedules, athlete information, and sponsor details, ensuring platform relevance and a positive user experience.
Achievements: Increased Participation, Improved Transparency
The KoreCent platform empowered HMAA to achieve significant progress:
- Effortless Registration: Gone are the days of paper forms. Online registration soared by 233%, making participation more accessible than ever.
- Enhanced Transparency: With improved information flow generic event inquiries dropped by 45% and collaboration inquires increased by 375%, indicating a well-informed community.
- Effective Sponsorship Management: New tools made sponsor attraction a breeze. Sponsorship revenue increased by 150%, strengthening event funding for the future.
- Increased Athlete Participation: A user-friendly platform and streamlined processes led to a surge in athlete registrations. Event participation jumped by 125%, creating a vibrant sports community.
Overall, the KoreCent platform transformed HMAA's operations, fostering athlete engagement, transparency, and a robust foundation for continued growth within the Haryana sporting community.
Technologies and Tools
- Platform: ERPNext (Open-source Enterprise Resource Planning)
- Framework: Frappe (Full-stack web framework for ERPNext)
- Languages: Python, HTML, CSS, JavaScript
- Industry: Sport Management