About the Haryana Olympic Association (HOA)

The Haryana Olympic Association (HOA), established in 1966, is an autonomous sports governing body in Haryana, India. Affiliated with the Indian Olympic Association, the HOA spearheads the promotion and development of regional sports.

Challenge: The Missing Track of Communication

HOA faced difficulties effectively connecting with sports enthusiasts and stakeholders. They lacked a platform to showcase upcoming events, programs, and initiatives, hindering communication and engagement. 

The KoreCent Solution: Building the Communication Track

KoreCent recommended a WordPress website specifically designed to effectively communicate the HOA's activities and use it as a medium for sports promotion. The KoreCent team closely collaborated with the HOA's management to:

1. Understand Athletes Needs: A deep understanding of athletes requirements and association goals ensured the website catered to their unique requirements.
2. Highly Responsive Website: A custom WordPress theme prioritized speed and user experience, ensuring seamless navigation across all devices (desktops, laptops, tablets, and smartphones).
3. All-in-One Platform: From onboarding an athlete to training plans, performance tracking, event management and sponsorships, and nutritional data, the portal will encapsulate all functions.

Achievements: An Athlete's Delight

Following the website launch, HOA witnessed a significant boost in online presence and audience engagement.

1. Effective Communication: The website streamlined communication with sports enthusiasts and stakeholders, fostering transparency and awareness. The website got more than 2,00,000 unique visitors in less than a week.
2. 60% Increased in Participation: A dedicated platform for showcasing upcoming events and programs transformed participation from even far-off states and independent athletes.
3. 20% Increase in Sports Development Activity: Enhanced communication empowered HOA to more effectively promote and develop multisport activities and events across Haryana.

Overall, KoreCent helped HOA scale operations and sports development to the next level. It bridged the decades-awaited technological gap, fostered engagement, and empowered HOAs to achieve their goals of promoting and developing sports.

Technologies and tools

1. Platform: WordPress (Content Management System)
2. Language: PHP, HTML, CSS, JavaScript
3. Industry: Sport Management